What do you do in bed?

The old adage that your bed is only for sleep and another word that starts with a “s” has fallen victim to technology.

According to a study done in March 2013, 80% of 18-44-year-olds reported checking their smartphones as the first thing they do when they wake up.

source: serta.com

source: serta.com

And 8 out of 10 young professional are working from their bed, according to Harvard’s Division of Sleep Medicine.

No wonder the adjustable bed (formerly called “hospital bed”) is rapidly growing in popularity. It’s not just for a good night’s sleep anymore. It’s also the desire for personalized comfort while we’re awake that matters.

Yes, it’s true, we are reading, checking emails, posting on social media, watching movies, and gaming from the comforts of our bed.

The industry has responded.

“When I first started at SlumberWorld, adjustable beds, which we now call luxury beds with power bases were only for the rich,” says Mary Racca-Ventura, sales manager at SlumberWorld Honolulu.

“Now, luxury beds with power bases are more affordable. A queen base starts at $1,000,” she says.

“And instead of only 3 models to choose from, we have more than 70 mattresses that can be paired with a power base. Every brand has a mattress that is power base compatible,” she adds.

For that added touch of luxury, several luxury beds with power bases, such as Tempur-Pedic and Serta have apps so you have the option to adjust the bed with your iPhone or tablet instead of the remote.


source: serta.com

The Serta Motion Custom Base will even sync your music from your mobile device and play your music with built-in speakers in the base.

If you’re spending more time in bed, make it a destination for comfort and enjoyment.

Written by Terri Dux, copywriter/graphic artist for C. S. Wo & Sons, parent company of SlumberWorld.

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